Find and contact the right leads
We learn what your best clients have in common, find more like them, and draft personal outreach for you to send.
What it does for you
Builds your ideal client profile
We analyse your won deals and best accounts to work out what a good lead actually looks like for you.
Finds and enriches prospects
New companies that match are found and added with the details your team needs to make contact.
Scores inbound leads
Form fills and enquiries are scored instantly, so your team calls the hot ones first.
Drafts personal outreach
Each message references the prospect's business and context, written in your voice, ready to review and send.
Who it's built for
- B2B service firms with a clear ideal client
- Sales teams spending more time researching than selling
- Businesses with a CRM full of leads nobody has followed up
- HubSpot
- Pipedrive
- Salesforce
- Gmail
- Outlook
How it works
Study your wins
We look at your CRM and past deals to define who you should be talking to.
Connect your tools
Your CRM, inbox and data sources are linked so leads flow in one place.
Run a pilot
A first batch of leads and drafts is reviewed with you before scaling up.
Improve with results
Replies and outcomes feed back into the targeting and the messaging.
Common questions
Is this just mass cold email?
No. The point is fewer, better-targeted messages. Every prospect is matched against your ideal client and every draft is specific to them. Volume is set to protect your sender reputation.
Do we need a CRM?
It helps, but it isn't required. If you don't have one we can recommend a simple setup as part of the project.
Is it compliant with UK data rules?
B2B outreach in the UK is allowed under legitimate interests when it's relevant and easy to opt out of. We build that in and keep records of where data came from.